XHTML indirectly giving you direct rankings!

XHTML indirectly giving you direct rankings!

I have been doing some reading on search engine optimization and one of the topics that pop ups in front is whether webmasters should code the site in HTML or XHTML. Well technically from a search engine’s perspective, if there is a good balance between the quality code and content, either can be used but the main question is if we can maintain that balance without pulling our hair out. I have worked with HTML most of the my life but recently moved on to XHTML and I must say that the decision was right. Few basic ways how XHTML is different and recommended http://w3schools.com.

* Elements must be properly nested
* Must always be closed
* Have one root element
* Must be in lowercase

(source: http://www.w3schools.com)

Since it makes sure that you code it correct in the first place and nearly separates the actual content from its settings, XHTML becomes indirectly likeable to search engines hence there is a good chance of overall better rankings for your keywords. For those folks who are interested in learning the basics, here is a short video by Howard University on the basics of XHTML coding. You would find it very similar to HTML just a lot more organized and strict for a cleaner and better code.

[coolplayer width=”420″ height=”360″]
XHTML Start up
[/coolplayer]